- The end result of this personalization is a 2-3x boost in click rates for dynamic ads over static ads.
- Increase brand awareness and VDP Elead conversions
- Retargeted customers are 4x more likely to submit a lead.
- They 7x more likely to purchase your from your dealership.
Dynamic remarketing is a an effective automotive martech for dealers, but getting it properly implemented can present huge obstacles to resolve. Below are the 4 top challenges of dynamic inventory retargeting for auto dealers and how Dealer Martech offers the solution.
Daily generating an accurate vehicle inventory feed
Accurately tracking a shopper's browsing behavior (models & VINs viewed)
Vehicle Image Syncing and Display
Deeplinking to specific VIN/ Vehicle
Our proprietary dynamic Inventory retargeting platform Vin Beacon syncs your Inventory twice a day to both Facebook & Google. Your dealership's ads will be deeplinked to the specific vehicle your user visited and tracked via VIN. We use your dealership's information, photos, and price for high impact landing page ad scent.